This Privacy Policy outlines how we collect, use, and protect your information when you visit our website. By using our website, you agree to the practices described in this policy.
Analytics
We use Matomo, an analytics service, to track basic visitor data such as browser type, 404 page visits, search queries, visible content blocks, referrer URLs, and more. This helps us identify site issues and optimize the content for a better user experience. We anonymize IP addresses and do not store personally identifiable information. Matomo uses cookies for tracking purposes, and we also track repeat visits to provide accurate traffic insights.
You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.
Form Submissions
When you submit data through our forms (e.g., contact forms, inquiries), we collect the information you provide. This data is restricted to internal personnel who need it to perform their duties. We do not share or sell this data to third parties unless we receive explicit permission from you to do so or if required by law.
Newsletter
We collect email addresses through our newsletter signup form. We use Brevo (formerly Sendinblue) to manage and deliver our newsletters. Your email address is stored on Brevo’s secure servers, and we use this information solely for sending newsletters to users who have opted in. Brevo’s privacy policy governs their use of this data, so we recommend reviewing it to understand how they handle your information.
Third-Party Links
Our website may contain links to third-party websites. These websites are not operated by us, and we are not responsible for their privacy practices. Please review the privacy policies of any third-party sites before providing them with any personal data.
Other Third-Party Services
Our website may embed videos from YouTube or use other third-party services or widgets. These third parties have their own privacy policies and terms of service. We encourage visitors to review these policies before interacting with third-party services on our site.
International Data Transfers
Some of the services we use, such as Brevo, Matomo, and Microsoft 365, may store or process your personal information outside of Canada.
By using our site, you acknowledge that your personal data may be transferred to and processed in countries outside of Canada. These countries may have data protection laws that differ from those in Canada.
Security of Your Data
We use industry-standard security measures to protect the data we collect. While no system is 100% secure, we take appropriate precautions to safeguard your personal information from unauthorized access, use, or disclosure.
Retention of Personal Information
We retain personal information for as long as necessary to fulfill the purposes for which it was collected or as required by law. Once the information is no longer needed, we will securely delete or anonymize it.
Compliance with Personal Information Protection and Electronic Documents Act
We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), which governs the collection, use, and disclosure of personal information in Canada. We are committed to protecting the privacy of your personal information in accordance with this law.
Purpose of Data Collection
We collect your personal information for specific purposes, including those listed above. We will not use your personal information for any purpose other than what is disclosed at the time of collection.
Consent
By submitting your personal information through our forms or subscribing to our newsletter, you consent to the collection and use of your information for the purposes outlined in this Privacy Policy. You can withdraw your consent at any time by contacting us, and we will cease processing your data for those purposes.
Access and Correction of Personal Information
Under PIPEDA, you have the right to access your personal information held by us and request corrections if it is inaccurate or incomplete. To access or correct your information, please contact us.
Privacy Officer
We have appointed a Privacy Officer to ensure compliance with PIPEDA and to address any privacy concerns you may have. You can contact our Privacy Officer here.
Data Breach Notification
In the event of a data breach that poses a real risk of significant harm to individuals, we will notify affected individuals and the Privacy Commissioner of Canada, as required by law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. Please check this page regularly for the latest information.
If you have any questions or concerns about our privacy practices, feel free to contact us.